Events and Thrive Cohorts

AI Catalyst

For Owners and business leaders working out what AI means for their organization.

Your team is already using AI, and you don’t have time to chase every new tool. In the morning, five leaders show you what they’re really doing with it inside their companies, the systems and the workflows, and ideas you can take home and use.

In the afternoon, Chad Williams walks you through building a Human-First AI plan for your own business.

With Alex Carlson, Lucas Hains, Grant Stahla, Dawson Schrader and Chad Williams

You’ll leave with An AI readiness assessment, a decision filter, a starting AI policy, a security checklist and a 90-day action plan.

Bring another organization, and yours is 50% off.

Strategy Catalyst

For Leadership teams who already plan quarterly and annually and want a sharper strategy behind those plans.

Your plans are only as strong as the strategy behind them. And the truth is, strategy is hard to nail down in the middle of a busy week. This is a day set aside for it.

First your team builds the framework: core target market, brand promises, X-Factor, Profit/X and a one-phrase strategy. Then you put it to work with differentiating activities, a customer guarantee, the customer life cycle and the words you want to own.

You’ll leave with More clarity and alignment around the choices that guide every plan and big decision.

StoryBrand Workshop

For Teams who want customers to understand what they do and why it matters.

Too many businesses describe themselves in ways that make sense inside the building but not to customers. In one day, your team builds five clear, repeatable messages using StoryBrand’s new 5 Soundbites framework.

You’ll leave with Problem, Empathy, Answer, Change and End Result soundbites, and a message people can actually understand, remember and repeat.